The Tortoise Two-Step Vs. the Bunny Hop

As the eBook and Print on Demand phenomena hit the scene and began to grow, it created a new industry supporting and advising independent authors . Whenever I heard about a new site, tool, or technique I filed it away for the day when I would have time to read and try out the information, since I was working and spent my free time writing.

When the day came and I was able to quit my day job and devote myself to being an author, my first impulse was to dive into this backlog of advice and immediately implement all the wisdom I’d compiled. I was hopping off in all directions at once like a schizophrenic jack rabbit. I made very little forward motion in spite of all my effort and was becoming frustrated. Worse still, I wasn’t writing. Even though my first and still-favorite character is called Bunny, this system was not working for me. I needed to prioritize and take my time.

We are often reminded that writing is a marathon and not a sprint. Very few authors become overnight successes and many of the best spent years developing their craft, so I decided to slow down, forget about trying to immediately replace my previous salary with book royalties, and concentrate on writing the best books I can, while testing and  implementing promotional practices one at a time.

The bit of advice I’m concentrating on at the moment comes from Stephen King: know your Ideal Reader. I’ve created a bio of this IR in order to get to know her better.

I have been utilizing Twitter for some time to promote my books and support other authors, with mixed results.  Keeping Stephen King’s advice in mind, I am now focusing my  own tweets on my Ideal Reader and only retweeting what I think the IR might find interesting. For instance, I know my IR doesn’t want books with half-naked men or women on the cover. She isn’t into vampires or zombies, either, but she’ll read a cozy with a ghost or witches, if there are enough cats in it. I don’t write those, but she likes them, bless her heart.

I’ll let you know how my new slow and steady system goes in a future post. Just be patient.

 

 

 

 

 

 

 

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